Safety before everything
We are happy when we help companies deliver CSR messages, not only because they are cool, but we can actually make the world better with them. If one company spins the wheel in a certain direction and other companies join the movement, then the change will surely happen. This time, we have been involved in a wonderful digital project, where we spread the word about ARVAL Safety Week, a campaign for preventing distracted driving. The messages were fun, friendly and they caught everybody’s eye on the most popular social media network in Romania – Facebook. Here’s how the Pokemon goes!